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你还在抗拒植物肉吗?对话珍肉创始人吕中茗先生

2021年10月26日 19:00 ~ 2021年10月26日 21:00

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    创业磨坊北京呈现

    Startup Grind Beijing Presents




    随着当今消费者对健康和环境的关注,中国和世界对替代蛋白质的需求一直在稳步增长,这为食品科技行业的初创企业和创新者创造了巨大的机会。


    2021年10月26日,19:00 - 21:00点,欢迎大家加入我们一起来意达库斯中意创新孵化器聊聊食品科技。我们有幸邀请到了中国植物肉食品科技企业——珍肉的创始人吕中茗先生,来谈谈中国替代蛋白质的行业见解与应用,以及他是怎么在中国建立起快速增长和成功的替代蛋白质创业公司的,这其中又有什么挑战和有趣的故事呢。


    As consumers today are becoming more conscious of their health and the environment, the demand for alternative proteins in China and the world has been growing steadily - creating massive opportunities for startups & innovators in the food-tech industry.


    Join us on 26th October 2021 from 19:00 to 21:00 at ITALIA. We have invited VinceLu from Zhenmeat, the pioneer of plant-based meat in China - to address the industry insights of the alternative protein ecosystem in China, along with the best practices, challenges, and opportunities in building fast-growing and successful alternative protein startups in China.






    讲者信息 THE SPEAKER 


    吕中茗 VINCE LU

    珍肉 创始人 & CEO

    Zhenmeat Founder & CEO



    吕中茗先生毕业于美国伊利诺伊大学香槟分校材料工程专业,在健康食品领域有超过5年的品牌创业经历,曾创立受健身人群喜爱的腹愁者蛋白棒品牌。2019年他创立了定位于“国民植物蛋白肉”的植物基人造肉品牌“珍肉”,尝试用美味,健康的植物基蛋白肉影响一部分中国消费者转向植物基蛋白质饮食.


    Vince Lu became fascinated by the health foods industry after college graduation. 5 years ago, he decided to make the jump to become an entrepreneur and his first venture was "Fuchouzhe", which was the first Chinese protein bar brand. In 2019, he founded Chinese plant-based meat "Zhenmeat“, which targets to convert Chinese meat lovers to plant-based diets by offering healthy products that satisfy the tastes of Chinese customers. He holds a Bachelor of Materials Engineering from University of Illinois at Urbana-Champaign.



    主持人 THE HOST  


    谢吉杭 REBECCA XIE

    Plug and Play 中国跨境经理 & 创业磨坊北京 活动经理

    Cross Border Manager at Plug and Play China & Events Manager at Startup Grind Beijing


    谢吉杭(Rebecca)是Plug and Play中国的跨境项目经理,她帮助来自世界各地的初创企业和创业者在中国扩展业务。通过与本地公司,投资者,政府等建立联系,Rebecca组织及运营的创新加速营帮助了300多家初创公司在华的落地与发展。在开始投资和孵化业务之前,Rebecca曾在纽约的美国银行和北京的IBM工作,在财务分析,资产管理,投资和销售运营方面拥有丰富的经验。


    Rebecca is Cross Border Manager at Plug and Play China who helps startups and entrepreneurs from all over the world expand their business in China. By connecting with local companies, investors, governments, etc., over 300 startups have been accelerated and landed in China via international acceleration programs that Rebecca is operating. Before starting the investment and incubation business, Rebecca has worked for Bank of America in New York City and IBM in Beijing and has rich experience in financial analysis, asset management, investment, and sales operation.




    活动信息EVENT DETAILS  


    日期 Date: 2021年10月26日 星期二

                    26th October 2021 (Tuesday)


    时间 Time: 19:00-21:00 (China Time)


    语言 Language: 汉语/Chinese


    地址 Venue: 意达库斯中意创新孵化器 北京东城和平里西街51号雍和宫壹中心

    ITALIA, Lama Temple One Center, No. 51, Hepingli West Street, Dongcheng, Beijing



    请扫二维码由探所小程序进入活动地址

    Scan QR Code to get to the

    venue with Tansuo Mini Program



    活动议程 EVENT AGENDA 


    19:00 - 19:30

    登记,享受零食和社交活动

    Registration, Snacks 

    & Networking


    19:30 - 19:45

    创业磨坊北京介绍

    Startup Grind Beijing Introduction


    19:45 - 20:15

    对话珍肉创始人吕中茗先生

    Fireside chat with Vince Lu


    20:15 - 20:30

    互动与提问环节

    Interactive Q&A


    20:30 - 21:00

    社交活动和零食

    Networking & Snacks




    报名 REGISTRATION  

    请扫描二维码注册线下活动

    (包括社交活动,轻食和饮料)

    Scan to register the offline event 

    (Including networking, light food, and beverages)


    早鸟票: 79元/人(数量有限)

    现场票: 99元/人 


    Early Bird Ticket: 79RMB/Person(Limited Amount)

    At The Door: 99RMB/Person 


    退款规定:

    如果您需要退款,请在截止日期之前通过HDX手机APP提交申请: 2021年10月25日18:30. 超过上述截止日期将无法成功退款。退款时10%的购票手续费将从费用中扣除。


    Refund Policy: 

    If you need a refund, please submit your application through HDX Mobile App before the deadline: 25th October 2021 at 18:30. No refund requests will be accepted beyond the stated deadline. When refunding, 10% of the purchased ticket price will be deducted as a handling fee. 




    关于珍肉 ABOUT Zhenmeat 



    “植物肉”不含任何动物成分,摒弃了工业畜牧带来的天然弊病,大口吃肉的同时保障健康、捍卫地球环境。


    Zhenmeat eliminates negative environmental impacts contributed by the animal husbandry industry. By choosing our environmentally friendly and healthier products, we will protect the health of your family and the environment you live in.




     场地赞助 VENUE SPONSOR




    中意创新孵化器是中意先进制造联合实验室的 核心成员,由意大利对华友好协会、意大利昂利集团、中关村雍和航 星科技园、欧亚经合管理咨询有限公司在2019年联合发起成立。孵 化器借助中意合作各方的产业特色与创新优势,以及中意经济友好合 作进入新时代的契机,实现强强联合、资源共享、优势互补,依托欧 盟及意大利产业与民间资本,旨在整合中意优质产业资源,重点推进 中意双方在先进制造领域、包括企业的技术、人才、资金等领域展开 广泛合作;推动中意双方互设离岸孵化器、企业研发中心等,促进技 术开发和成果转化;引进意大利和欧盟优势领域高新技术与项目,对 接中国市场与资本,向中国市场孵化并输入更多优秀品牌,同时也帮 助中国企业拓展欧洲市场。



     社区伙伴 COMMUNITY PARTNERS



    StartupYard is a global ThinkTank that provides a zero-to-one action plan for international wantrepreneurs to kick-off their Tech-Startup in China by combining experiences of successful entrepreneurs. Along the way participants are introduced and connected to the key players within the ecosystem to further advance their venture.



    Tansuo (探所) helps companies find the perfect office space in 200 cities across China. We combine market expertise with big data and AI to bring transparent, ethical and fast leasing service to office tenants of all sizes.

    Networking Matters by Influence Matters is a weekly networking listing for all the tech & entrepreneurship events in Beijing, Shanghai, and other cities in the Greater China region. 


    Founders Lair or FLair is a free peer to peer platform for founders, which strives helping entrepreneurs find faster the resources they need. 






    关于我们 ABOUT US



    Startup Grind是世界上最大的创业者社区。我们将志同道合但又各不相同的人聚集在一起,以建立联系、学习、教学、帮助、建设和归属感。 我们每天都通过我们的本地活动、旗舰会议、创业计划、合作伙伴关系和在线媒体 + 内容来做到这一点 - 目前全球总人数超过 350 万。


    Startup Grind is the world’s largest community of startups, founders, innovators, and creators. We bring like-minded yet diverse individuals together to connect, learn, teach, help, build, and belong. We do this daily through our local events, flagship conferences, startup program, partnerships, and online media + content - collectively reaching over 3.5 million individuals worldwide.



    我们非常感谢所有当地媒体合作伙伴、场地赞助商、餐饮合作伙伴支持我们组织活动。 如果您有兴趣了解更多有关赞助机会的信息,请联系我们!


    We are very thankful to all our local media partners, venue sponsors, F&B partners to support us in organizing our events. If you are interested in learning more about sponsorship opportunities, please reach out to us! 




    扫二维码 SCAN QR CODE | 关注我们 FOLLOW US

    微信公众号 WeChat|SG-Beijing

    Facebook|@StartupGrindBJ

    Instagram | @StartupGrindBeijing

    领英 Linkedin | Startup Grind Greater China



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    吕中茗 VINCE LU

    创始人 & CEO

    珍肉


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