2019 Women in Business Forum 2019杰出商业女性论坛

Fri, 31 May 2019 13:30:00 GMT ~ Fri, 31 May 2019 17:00:00 GMT


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 2019 Women in Business Forum 

2019 杰出商业女性论坛

Following on from last year’s successful event, the British Chamber of Commerce Guangdong is planning on holding its 2019 Women in Business (WIB) Forum on 31st May in Shenzhen. The event has been held for 7 years in a row in Guangzhou and Shenzhen, and welcomed over 200 guests each year. 

Through this forum, the BritCham hopes to establish a platform for women to exchange and inspire each other, allowing them to find their true character and place in life. 



 Theme of The Year 


Balance for Better

From grassroots activism to worldwide action, we are entering an exciting period of history where the world expects balance. We notice its absence and celebrate its presence.


Balance is not a women's issue, it's a business issue. The race is on for the gender-balanced boardroom, a gender-balanced government, a gender-balance of employees, more gender-balance in wealth, gender-balanced media coverage, gender-balanced sports coverage ...Gender balance is essential for economies and communities to thrive.




Following Your Gut: Making Decisions 

That Help You Stay Balanced

Chelsea Perino

Managing Director,  Global Marketing & Communications,

The Executive Centre

Chelsea Perino - The Executive Centre_3_meitu_3.jpg

With an undergraduate degree in Anthropology and Linguistics from NYU and after a four-year solo trip around the world, Chelsea Perino first discovered her love for advertising in Cape Town, South Africa. There, Chelsea spent two years running all things marketing related for an experiential marketing startup, before returning to New York to complete her MA in Public and Organizational Relations.

Since then Chelsea has worked in advertising both in New York and most recently in Seoul, South Korea, leading digital strategy for a global mobile communications brand. Now based in Hong Kong, Chelsea is the Managing Director, Global Marketing & Communications at The Executive Centre, Asia’s leading premium flexible workspace provider.

Chelsea is passionate about organizational culture and believes that creating a dynamic and collaborative working experience positively affects team morale, productivity, and fosters community. Through a newly developed global marketing strategy and complete re-brand, her goal is to establish The Executive Centre as the leader in workspace experience, community and corporate-culture facilitation.

Enabling Others to Shine Ourselves, 

We are Age 29

赋能于人闪耀真我, 我们今年29

Jessie Li 

Founder of Melt Fashion Consultancy


Sushan Zou 

Managing Partner of Melt Fashion Consultancy




       伦敦留学期间通过雅诗兰黛集团英国总部面试,从一名销售员起步,正式踏入时尚零售行业。从最初在John Lewis Oxford street到调岗到全球闻名的高级百货公司Selfridges,只用了短短两个月时间。因策划了数场活动和业绩遥遥领先,在第四个月升职为伦敦地区华语活动策划负责人。

       回国后入职瑞典Daniel Wellington手表亚太区公关&市场,见证了这个品牌从0到1的艰辛以及飞速发展。帮助Daniel wellington落地中国市场,联系海内外KOL明星合作,最后DW中国除了收获了惊人的销售额和一年全国200家店的扩张外,更成为了一款火遍全球的“网红”手表。

       在外企数年的经历里收获颇丰但人生总渴望更新的挑战,通过猎头举荐任职Darry Ring戴瑞珠宝市场公关经理,负责大中华区公关以及法国新店扩张项目。如今在变局元年投入创业大军,成立了时尚教育咨询公司Melt Fashion。







Future Women and Option B

未来的女性 & 另一种选择

Leiya Lei

Founder of Lean In Shenzhen, Executive Chairman of Shenzhen Women Leadership Development Association


  • BA in Economics and Finance, Sun Yat-Sen University (SYSU)     

  • MBA, Peking University

  • Relationship Manager, Corporate and Investment Banking Department, Citibank China     

  • Senior Relationship Manager, Cross-Border Financial Institutions Department, a Global 500 Chinese bank

  • 北京大学光华管理学院MBA,中山大学岭南学院金融系

  • 曾任职于花旗银行环球企业银行对公大客户部,服务于深圳当地大型中资跨国企业。

  • 现工作于某大型银行金融机构部,服务跨境金融机构客户。

Leiya founded Lean In Shenzhen in 2014 as the first batch of Chinese Lean In Communities in order to connect and support young professional women to have the confidence and know-how to achieve their goals. Later, she co-founded Lean In China as a national Lean In women network.

2014年5月,Leiya兼职创办了Lean In Shenzhen(励媖深圳)这一女性互助综合社群,一直致力于做好这个搭建资源共享、自由交流的平台,以支持女性自主定义幸福和追求事业的成功。现Lean In Shenzhen 已成为深圳最有影响力的女性个人和职业发展非盈利性平台社群之一。2016年底,Lean In SZ注册成立了深圳市女性领导力发展促进会。

Leiya organized and hosted the Young Professional Women Panel for the Queen of Belgium during her visit in China; invited Joy Chen, herself a former Deputy Mayor of Los Angeles, a former CEO headhunter for Fortune 500 companies and also the author of a best-seller book Do Not Marry Before Age 30, to give the keynote speech to over 600 people in Shenzhen; successfully organized She Loves Tech Greater Bay Area series events with over 500 participants, and the women technology competition covering over 14 countries and over 100 start-ups companies.


When Your Career Gives You 'Lemons', 

Make 'Lemonade'

Laurie Underwood 

Communications Specialist, Author, Journalist, Corporate Communication Director

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Prof. Underwood is an American specialist in cross-cultural and corporate communications with 20+ years of experience in Greater China. Having co-authored two best-selling China business books (China CEO and China Entrepreneur), she is finishing the third book this summer.  As a Sr Consultant with Sino Associates, she specialises in Crisis Management, Leadership, Intercultural Communications, Corporate Communications, and Cross-cultural Management. She holds an MBA from CEIBS and a DBA from Grenoble Ecole de Management, and is based in Shanghai. 

"When your career gives you lemons, make lemonade!" This twist on the American saying is the topic Prof. Laurie Underwood will share during the Women in Business conference. Matching the theme of #BalanceForBetter, Dr. Underwood tackles the difficult but increasingly common problem of overcoming unexpected career set-backs, with the goal of turning disappointment into discovery. She will share (publicly for the first time ever) her own initially painful professional experience as one of the 'targets' of a corporate downsizing -- not once but three times -- during her own career.  The topic is particularly relevant for women: Due to the high number of female employees in 'soft skills' departments (communications, marketing, and HR), more women may be 'first cut' during a business downturn. Being prepared -- mentally and emotionally -- is the secret to surviving and thriving when facing such a challenge.

"How Cancer Made Me Better, 

but I Still Wouldn’t Recommend it!"

Kara Wutzke 

Founder and Head Coach of K2Fit, an online 

fitness training platform. 

Kara Wutzke.jpg

Growing up in Canada, Kara was surrounded by athletic and competitive boys. She played soccer alongside them, until the parents of opposing teams petitioned to get Kara off the field.

She went into the male dominated industry of Personal Training at 19 and quickly became the number one sales person in the city, then rising to Management.

Since being diagnosed with Cancer in December 2015, she went through numerous surgeries and extreme setbacks including being unable to workout (which for a fitness trainer is a huge blow), to not being able to walk without extreme pain and days being bedridden. The PRD community helped her through her battle and finally getting back to her normal self.


She realised that her calling was to help teach people how to live their healthiest lives. She changed the way of training and has helped thousands of people so far. Now, one of the most recognised trainers across China, it is her goal to help over 1,000,000 people transform their lives and live happy, healthy, and fit.

 Event Details 


Time&Date: 13:30-17:00, Friday 31st May 2019 


Venue: Hilton Shenzhen Shekou Nanhai, Shenzhen


Price: Member RMB 100/ Non-member RMB 200

价格:会员价100元/ 非会员价200元

Note: Hand-written receipt will be provided ONLY !


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 BritCham Contact 


Shall you have any questions, 

please feel free to contact us: 


For Event:

Ms. Lexy Chen


020 8331 5013 ext. 607

For Sponsorship:

Marketing and Communications Manager


Ms. Jiaying Li 李佳莹女士


020 8331 5013 ext. 606 

Depute Executive Manager


Ms. Chris Chen 陈思敏女士


020 8331 5013 ext. 602

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